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Keeping up with the latest bridal trends, knowing how to handle the diverse cultures that often are part of today's wedding events, all while trying to find new ways to increase your business can be daunting. In creating the Beverly Clark Certified Wedding Professional Training and Certification Program, Beverly utilizes her extensive background in wedding planning that has helped millions of brides plan their perfect day through her best-selling wedding books. This program has become a must for any catering professional looking to expand their share of the $120 billion wedding market.
Online Training Program Description
The interactive, online, Beverly Clark Certified Wedding Professional Program offers nineteen lessons. Each lesson concludes with a self-correcting, multiple choice quiz, which must be concluded before moving on to the next lesson. Online support is included and upon successful completion, you are presented with a certificate designating you as a Beverly Clark Certified Wedding Professional. You are also provided with the "Beverly Clark Certified Wedding Professional on Staff" logo to use on your website and in marketing materials.
COURSE OUTLINE |
LESSON ONE
Overview - Creating a Wedding-Friendly Culture Click for Free Sample Lesson
LESSON TWO
Understanding Today's Wedding Market
LESSON THREE
Setting Yourself Apart from the Competition
LESSON FOUR
Marketing to Today's Brides
LESSON FIVE
Wedding Etiquette Basics
LESSON SIX
Second Weddings & Vow Renewals Click for Free Sample Lesson
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LESSON SEVEN
Understanding Multicultural Weddings
LESSON EIGHT
Catering and Sales Basics
LESSON NINE
Offering the Special Touches
LESSON TEN
Networking with Other Wedding Suppliers and Vendors
LESSON ELEVEN
Building and Showcasing your Wedding Portfolio
LESSON TWELVE
Creating a Wedding Promotional Packet
LESSON THIRTEEN
Hosting Your Own Bridal Fair
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LESSON FOURTEEN
Creating Your Own Wedding and Wedding/Honeymoon Packages
LESSON FIFTEEN
Communication, Communication, Communication
LESSON SIXTEEN
What to do if...
LESSON SEVENTEEN
Preventing Crises Before They Happen
LESSON EIGHTEEN
Pre-Qualifying Leads and Turning Inquires into Sales
LESSON NINETEEN
Putting It All Together
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